Our History
The “Monozukuri” of Otafuku began with it’s founder’s wish of “spreading happiness to people is the core of our happiness “.
Company History
1920s-
| 1922 |
Company founder, Seiichi Sasaki, opens "Sasaki Shouten" as a sake and soy sauce wholesaler/retailer in the town of Yokogawa (Hiroshima-shi). 
the time of its founding |
|---|---|
| 1938 | Vinegar brewing production starts under the brand name of "Otafuku-su." |
| 1945 | The city of Hiroshima is entirely destroyed by the atomic bomb. |
| 1950 | Sauce production and sales start. |
| 1952 |
Sales of the new Okonomiyaki Sauce start. 
|
1960s-
| 1975 |
Use of dates starts. 
development in the 1960s |
|---|---|
| 1978 | Head Office Factory moves to the Shoko Center (Nishi-ku, Hiroshima-shi). |
| 1982 |
Sales of 500g "bag bottle" of Okonomi Sauce as a top runner in the market. 
Okonomi Sauce squeeze bottle |
| 1987 | Okonomiyaki Training Center opens in Tokyo. |
| 1990 | Daiwa Factory is completed and starts operation dedicated exclusively to vinegar production. |
| 1998 | Okonomi Foods introduces the new "Okonomiyaki Ingredient Set" product. Formation of Okonomiyaki division. |
2000s-
| 2000 | Establishment of the Okayama Okonomiyaki Training Center |
|---|---|
| 2005 | Business and capital tie-up with Union Sauce Co., Ltd. |
| 2008 | Wood Egg Okonomiyaki Museum opens. |
| 2009 | Conversion to a holding company. "Otafuku Fukkuru Nursery School" office daycare center opens. |
2010s-
| 2013 | Qingdao Factory (China) is completed and starts operation. Los Angeles Factory (USA) is completed and starts operation. |
|---|---|
| 2014 | Okonomiyaki Academy is established. |
| 2015 | Otafuku R&D Center Will Egg opens. |
| 2016 | Otafuku Sauce Malaysia Sdn. Bhd. is established. OPP Co., Ltd. is established. |
| 2017 | The first store managed directly by our company called "Vege Love it!" opens. The products of Otafuku Sauce Malaysia acquires the Halal Certification. |
| 2018 |
Our Taipei Branch opens in Taiwan. 
studio "OKOSTA" |